Vodafone out, Telmex in at McLaren?

As much as I like Vodafone being a partner with the team I would prefer to see stonger ties than have been shown recently and less rumour of them leaving not to mention I would prefer Vodafone paid their taxes like everyone else.

Moreover, the "Blick" in Switzerland is like the Sun in GB.

Then you know nothing about tax law.

Edited by JRizzle86, 28 September 2012 - 14:22.

You're probably right, but I still know Vodafone are highly famous for their tax avoidance strategy in the UK.

Edited by ElDictatore, 28 September 2012 - 19:07.

Edited by F1AC, 14 March 2013 - 04:44.

http://www.f1fanatic...le-sponsorship/

Vodafone deal will expire at the end of 2013, new title sponsor announced on December 2nd.

I dont see it being tmex. If they take telmex sergio is locked in regardless of his driving. They wouldnt put themselves in the situation where if they boot perez they boot the title sponsor. My thought is it will be. A GSK brand

I dont see it being tmex. If they take telmex sergio is locked in regardless of his driving. They wouldnt put themselves in the situation where if they boot perez they boot the title sponsor. My thought is it will be. A GSK brand

Edited by Kingshark, 14 March 2013 - 06:35.

Telmex is not a global brand, is it? It's a mexican brand.
It would not make sense to pump 50 million a year into the team, only for the mexican market.
Title sponors at top teams are always global brands.

Remember the cost of title sponsorship is what Carlos Slim finds in the sofa cracks when he does spring cleaning.

You would not be richest man on planet making business in Mexico only. I presume its more than that in terms of coverage.

I know Slim is the wealthiest man on earth. Slim has stakes in many phone companies. He has e.g. a large stake in the dutch KPN.
But no one knows ' Telmex'. That brand is not used globally. Therefore it does not make sense to me.

Yes, but the spending will not make business sense for the local brand Telmex. And I dare hope McLaren is not on the path of 'pay' drivers.

Telmex is not a global brand, is it? It's a mexican brand.
It would not make sense to pump 50 million a year into the team, only for the mexican market.
Title sponors at top teams are always global brands.

I would assume Telmex aims to become a global brand.

I guess that's what the 2014 McLaren MP4-29 will look like, presuming Telmex becomes the new head sponsor, which is obviously very likely.

The Financial Times had earlier cited a Vodafone spokesman as saying the sponsorship, which started in 2007 and was worth up to $75 million a year, was being ended following a review of marketing strategy.

"We're immensely proud that, having been set a number of ambitious challenges by Vodafone back in 2007, together we've met or exceeded each and every one," McLaren team principal Martin Whitmarsh said in a statement released at the season-opening Australian Grand Prix.

"Our focus is on continuing to drive results for all our partners throughout the 2013 season and we look forward to making a major title partnership announcement towards the end of the year."

McLaren is one of Formula One's most successful teams, winning 182 grands prix, 12 drivers' championships and eight constructors' championships in the 50 years since it was founded by New Zealander Bruce McLaren.

The team won the world title through Lewis Hamilton in 2008, the second year of the Vodafone deal, and have also had another British world champion, Jenson Button, driving for them since 2010.

Hamilton, one of the most marketable drivers in Formula One, left McLaren at the end of last year to join the Mercedes team.

Vodafone said its decision was not made on price and that it expected to divert a similar amount into a new global branding strategy, the Financial Times report said.

Vodafone will create its own marketing platform that will sponsor local events more directly rather than partner with other brands and events, it said.

In 2008 the company pulled the plug on its sponsorship of the English cricket team.

"Vodafone and McLaren set ourselves highly ambitious goals in 2007," Vodafone group chief commercial officer Morten Lundal said.

"Over the past six years, we've set new standards in sports marketing together, and in doing so have achieved all of those objectives. We look forward to continuing to work together throughout the 2013 season."

Edited by ZooL, 14 March 2013 - 09:52.

eek McLaren have just lost out on $75 million a year

Vodafone also say decision not made on price (and they will take the same money elsewhere).
I do wonder whether this is linked with Hamilton leaving and Button not fitting with their marketing strategy?

It was also announced near end of last year that Telmex was going to continue to sponser Sauber. I think Slim is paying Sauber to give Gutuierrez a seat.

Telmex to continue as Sauber sponsor

I also think McLaren signed Perez in the hope of attracting Slim money via McLaren's secretive 'synergies' strategy but I don't think it will work this time around as he's already committed to staying with Sauber in public.
McLaren will probably pull a politician's move and re-announce the GSK deal to put one of their brands on the wing as a face saving measure. Infact I'm surprised they didn't get in there and announce a new sponsorship first.

I do wonder whether this is linked with Hamilton leaving and Button not fitting with their marketing strategy?

eek McLaren have just lost out on $75 million a year

Vodafone also say decision not made on price (and they will take the same money elsewhere).
I do wonder whether this is linked with Hamilton leaving and Button not fitting with their marketing strategy?

It was also announced near end of last year that Telmex was going to continue to sponser Sauber. I think Slim is paying Sauber to give Gutuierrez a seat.

Telmex to continue as Sauber sponsor

I also think McLaren signed Perez in the hope of attracting Slim money via McLaren's secretive 'synergies' strategy but I don't think it will work this time around as he's already committed to staying with Sauber in public.
McLaren will probably pull a politician's move and re-announce the GSK deal to put one of their brands on the wing as a face saving measure. Infact I'm surprised they didn't get in there and announce a new sponsorship first.

I doubt it has anything to do with Hamilton/Button, Vodafone have been losing big money left right and centre, and have recently pulled all sporting sponsorships in Australia and I think globally, Vodafone is feeling it too. Its been rumoured for a while now, before Lewis ever said he was leaving

I hope this does happen - it'll make people realise Telmex/Slim's money was a consideration for McLaren.

Hmm I'm not sure about that. This thread started on Sep 28th, and Lewis was reported to have told his decision to Lauda at Monza 2012 which was 7th September.
I also thought it might have been about the driver(s) because thats who Vodafone use in their marketing. Vodafone came to McLaren with Alonso, stuck around after Alonso left, but have now quit with Hamilton leaving. Could be one gigantic coincidence I suppose.

I also checked out the vodafone share price and its the highest its been for 10 years so they are not struggling according to the market.

Hmm I'm not sure about that. This thread started on Sep 28th, and Lewis was reported to have told his decision to Lauda at Monza 2012 which was 7th September.
I also thought it might have been about the driver(s) because thats who Vodafone use in their marketing. Vodafone came to McLaren with Alonso, stuck around after Alonso left, but have now quit with Hamilton leaving. Could be one gigantic coincidence I suppose.

I also checked out the vodafone share price and its the highest its been for 10 years so they are not struggling according to the market.

Hmm I'm not sure about that. This thread started on Sep 28th, and Lewis was reported to have told his decision to Lauda at Monza 2012 which was 7th September.
I also thought it might have been about the driver(s) because thats who Vodafone use in their marketing. Vodafone came to McLaren with Alonso, stuck around after Alonso left, but have now quit with Hamilton leaving. Could be one gigantic coincidence I suppose.

I also checked out the vodafone share price and its the highest its been for 10 years so they are not struggling according to the market.

I also doubt it has any Hamilton/Button link - Button's pretty marketable, at least as charismatic, and seems to enjoy the PR stuff more than Hamilton ever did. He's been doing the rounds on a Santander ad with Jess Ennis and Rory McIlroy here in the UK.

It's probably a big factor. Santender even stayed on board after Alonso left thanks to Lewis. They could be leaving Mclaren too.

There were rumours older than last year about Vodafone pulling out when the contract ends.

Ah OK, in which case its possible that Hamilton viewed McLaren as a sinking ship and was part of his decision to leave. If he knew the rough value of the Vodafone contract andwere struggling to replace that sponsorship money, along with Mercedes money which finally stopped last year, in addition of having to pay 20million to Mercedes for the 2014 engine...it kinda all fits in.

I guess that's what the 2014 McLaren MP4-29 will look like, presuming Telmex becomes the new head sponsor, which is obviously very likely.

You have a knack for posting all things negative in the McLaren threads don't you. Almost a skill.

Edited by ZooL, 14 March 2013 - 10:38.

Vodafone will create its own marketing platform that will sponsor local events more directly rather than partner with other brands and events, it said.

It was also announced near end of last year that Telmex was going to continue to sponser Sauber. I think Slim is paying Sauber to give Gutuierrez a seat.

Telmex to continue as Sauber sponsor

I also think McLaren signed Perez in the hope of attracting Slim money via McLaren's secretive 'synergies' strategy but I don't think it will work this time around as he's already committed to staying with Sauber in public.
McLaren will probably pull a politician's move and re-announce the GSK deal to put one of their brands on the wing as a face saving measure. Infact I'm surprised they didn't get in there and announce a new sponsorship first.

Oh and I just remembered McLaren already announced the TAG deal, so while it wasn't GSK, its probably an even worse 'politician's' move because Mansour Ojjeh already owns more than 51% of McLaren?