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‘Life is measured in achievement, not in years alone.’ - Bruce McLaren
It’s all a long way from that small south London lock-up back in 1963. But Bruce wouldn’t wish for us to merely look backwards without looking forwards, too.
Accordingly, echoes of our past will reverberate throughout a series of unique events and celebrations to be held across our anniversary year.
From the McLaren 50 logos we’ll proudly sport on our team shirts, through our specially commissioned heritage video features, to the launch of our new MP4-28 Formula 1 car with Jenson Button and Sergio Perez on January 31st, every lap, every corner, every mile and every road we take will be an opportunity to revel in McLaren’s present while recalling our 50-year past.
Ron Dennis CBE, executive chairman, McLaren Group and McLaren Automotive, said: “McLaren’s history is long and storied, but McLaren’s legacy is harder to define – and that’s because it’s still being vividly written every day by the dedicated men and women who work at the McLaren Technology Centre.
“Bruce McLaren wrote the beginning of the story, and the legend is going to continue for many years to come. I’m only a chapter, not the book, and I want other people to come in and write their own chapters as time goes by.
“This is a book that’s still being written, and that, perhaps, is the greatest legacy of McLaren.”
Edited by Anonymous, 21 January 2013 - 16:58.