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Friday press conference


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#1 LeClerc

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Posted 21 November 2014 - 21:20

So, as I understood it, F1 is about creating brand awareness. Silly me for thinking it was a sporting competition.

 

Have I lost the plot, or was that really what they said ?



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#2 Amphicar

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Posted 21 November 2014 - 23:22

I didn't see the Friday PC but it wouldn't surprise me at all. After all brand awareness is precisely why most of the companies involved in F1 are involved. It may (arguably) be something resembling a sporting competition roughly every other Sunday from March to November but the rest of the time it is just business.The same can be said of all major professional sports competitions, including the Olympics (in fact, especially the Olympics).

#3 johnmhinds

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Posted 22 November 2014 - 00:53