It is a fairly simple idea this.
What you have are companies pushing the envelope with their customers in a desperate, pathetic attempt to make money, that's all.
All you have to do is dump the parts of the package you do not need and go Nigerian or torrent after the event. Yes it might mean you have to click the screen now and then and find the best versions for you, but it's free, the sites you are using are making money without you giving them any and when one closes, another opens up again just as quickly and lasts for a few months before the BT and SKY funded teams cracking down on them get caught.
It's like events tickets, if you perenially keep handing over your dough, do not expect to change anything.
Or if you are quite happy lining the pockets of an already rich company so some CEO can make millions in bonuses from taking away SKY's market share, or vice versa, then fair enough, have no soul and never complain about what you are paying because it will rise inexorably and never stop rising, like petrol, tv is a commodity after all.