The programme is shown at peak viewing time and is clearly aimed at the casual viewer. There have been several programmes in this mould - Secrets of the Zoo for one. The approach is almost as if the presenter is teaching school children. However, I do see benefits in this being aired. As mentioned above it might interest younger people to take an interest in historic vechiles, bikes and even planes. The biggest plus for this programme is helping to publicise Brooklands Museum which has certainly changed since I last visited some decades ago. It has made me want to visit again.
the key is the intended audience. As you say it's aimed at the causal viewer who may not have heard of Brooklands, the Napier Railton....they might be familiar with Concorde but never actually been up close to one.
On the occasion of the Brooklands centenary my wife and I went along with my dad, who wasn't in rude health by that time and who wanted to drive his vintage Morgan 3-wheeler there and exhibit it with the period cars. Spousal unit wasn't especially enthusiastic but since I can't drive she elected to come along so we had a modern vehicle in case of the Morgan breaking down (not that it often did, but...precautions). But even she got caught up in the history of it all. first of all the sheer scale of the Member's banking. The fact that the old cars ran, she was quite taken with Babs and some of the veteran machinery being conducted by intrepid automobilists. She thought the drivers were all quite potty, but potty in the same way as me with my vintage cameras and reel to reel tape.
We recently watched one of these television programmes where the Napier Railton was featured and she exclaimed "I've seen that! Oh, I met that man who took over the driving".
Such programmes may be imperfect to us, but they will ignite interest among those who aren't familiar with the place and what can be seen and done there. Hopefully it will help raise visitor numbers for the museum and all the events they usually put on around the venue.
When I were a lad, we're only talking the early 80s really, Concorde would fly over during my school lunch breaks as I wasn't that far out from Heathrow (under an hour's drive). We'd instantly know it was different to all the other planes. On the occasion of Concorde's final flight I had the good fortune to be outside as she sailed over on final approach. To give an example of how important concorde was, my dad worked in the aerospace industry at the time Cocorde was being developed. And when it finally made it's first successful test runs (including that little skirmish into the air at....was it Farnborough?) the entire industry was immensely proud. Dad wasn't anywhere near working on Concorde nor do I think he knew anyone who was, everyone was just impressed with the achievement. He was tremendously sad when it was finally retired.