107 replies to this topic

[TecnoRacing]

The team is leading both Championships and yet they're running two opposing shades of yellow on the car. Completely UNACCEPTABLE...

Edited by fer312t, 17 October 2009 - 04:32.

[Wingnut]

The team is leading both Championships and yet their running two opposing shades of yellow on the car. Completely UNACCEPTABLE...

That is a fugly looking car though.

[Button fanatic]

The team is leading both Championships and yet their running two opposing shades of yellow on the car. Completely UNACCEPTABLE...

LOL

[Captain Tightpants]

Completely UNACCEPTABLE...

THAT'S what you're caring about!?

[slideways]

It is pretty awful isn't it.

[Cool Beans]

What can you expect. These are the people responsible for this:


It's like they thought, hmm, we've already thourougly raped this typeface. What else can we do? I know, let's cram in an uppercase A from a totally different typeface (Avant Garde) and commit the very deed Herb Lubalin regrets releasing this typeface to the public for (abuse the alternates in the most amateurish way possible). Herb would roll over in his grave if he saw this.

This is how the A is supposed to be used. No ****ing spaces/pauses in the middle of a word!


I don't understand what's so hard to understand about this.

[maccaFTW]

I like the highlighter green in the Brawn livery. It's kind of in the tradition of British Racing Green, although it's not the Emerald that constitutes the traditional color. The highlighter green is a nice contrast to the rocket red that the other top British team- McLaren- runs.

Still, the yellow wing flaps clash horribly with the highlighter green. Shame on Brawn for that.

Also, what's the deal with the TNT energy drink sponsorship? Surely, JB's personal sponsor- Monster- can't be happy about that.

[Captain Tightpants]

It's not actually green - it's yellow. Back at the beginning of the season, Ross Brawn said they chose white, black and yellow as their colours.

Also, Monster is JB's personal sponsor. Their association with Brawn begins and ends with him. Provided that no TNT branding appears on his person, they'll be happy. They're also well aware that the TNT arrangement is for one race only.

Edited by Captain Tightpants, 17 October 2009 - 02:43.

[Andrew Hope]

I think all the current liveries are nothing short of hideous, except possibly Ferrari, although just by virtue of being a red car and a Ferrari gets them 9/10. I hope Lotus show up with some black and gold next year and show the old boys how to do it.

[Flyhigh]

It is the Banco do Brasil sponshorship `bank of Brazil` although I am not sure they are getting the money`s worth. Since the slogan is being covered by those winlets.


Brawn` s getting a lot of brazilian race sponsors this week, which are capitalizing on the major ad marketing opportunity presented. I don`t understand why only in Brazil companies are doing this. Since I don`t recall seeing it on other countries, seems to me like such a wasted opportunity for great publicity. Some people were saying that Brawn wasn`t accepting extra sponsors or something because of Honda, but this shows it is not really the case. I am not sure why they didn`t get more sponsor early on and permanent ones. These which I believe are only for this race.

Maybe there were no other companies interested in it, but how could it be possible. F1 in my view is one of the most global popularized sports in the world, as far as I know.

Edited by Flyhigh, 17 October 2009 - 03:05.

[OssieFan]

What can you expect. These are the people responsible for this:

That really is a bad use of font. Why have 'AWN' like that? It makes no sense and disrupts the flow of the word 'BRAWN'. It now looks like 'BR AWN'.

[Poltergeistes]

It is the Banco do Brasil sponshorship `bank of Brazil` although I am not sure they are getting the money`s worth. Since the slogan is being covered by those winlets.


Brawn` s getting a lot of brazilian race sponsors this week, which are capitalizing on the major ad marketing opportunity presented. I don`t understand why only in Brazil companies are doing this. Since I don`t recall seeing it on other countries, seems to me like such a wasted opportunity for great publicity. Some people were saying that Brawn wasn`t accepting extra sponsors or something because of Honda, but this shows it is not really the case. I am not sure why they didn`t get more sponsor early on and permanent ones. These which I believe are only for this race.

Maybe there were no other companies interested in it, but how could it be possible. F1 in my view is one of the most global popularized sports in the world, as far as I know.

Maybe BrawnGP has alot of the essense of Honda, (since they are the same team) and at the end the same things that failed honda, can fail brawngp again, while ross brawn is a winner and a genius at what he does, i can't say the same about Fry, the fact that a winning team like that still had all this empty space around the car, when they have a hideos marketing department, they come up with such a poor designing of car livery, they are good at designing the car thou.

But this is one of the ugliest F1 car livery i have ever seen. What would make it cool? if Monster would enter in a bigger sponsorship, maybe they could have a decent livery like the ken block monster livery car. If they are going to stick with the lime green, then theres no doubt that a better background for the lime green is black and not white, if all this white space was in fact black, the car would actually look pretty nice.

PS so much for saying that Ross was right to push Button ahead of rubens in the begining of the season, to guarantee these championships stayed home, suposedly Button was the golden boy, the one that would bring in the money, but it's weird that the car appears full of brazilian sponsors because of rubens, even if it's just for this race, it's more than they had all season long, including the british gp.

[Captain Tightpants]

Again, it's not lime green. It's yellow.

Brawn never intorduced sponsors because their priority was in making the grid. And then they got a deal wth Virgin, which injected a little more cash into the fold. They were in talks to increase Virgin's sponsorship around the Spanish Grand Prix and maybe upgrade them to major sponsors, but where Richard Branson wanted to introduce the Virgin name into's the teams, Ross Brawn apparently wanted to keep the team as Brawn GP, not Virgin-Brawn, and the deal fell through.

And then there was the whole Formula Elaborate Bluff at the British Grand Prix. They were talking with other sponsors, but when the rogue faction emerged, it really threw a spanner in the works. No-one wanted to commit to any team with the entire future of the sport in doubt; Brawn were the only ones who felt the crunch because they didn't have any sponsors. By the time everything got sorted out and everyone was agreeing on a new Concorde, it was the Hungarian Grand Prix. Brawn was able to enter negotiations with sponsors, but these things hardly take a day to work out, and at the same time they were still trying to work out what had gone wrong with the upgrade, how they could find a way around it, and there was a mandatory two-week shut-down in the middle of it all. By the time an arrangement could be worked out, sponsors wouldn't be getting that much out of it, and so they decided to put it off until 2010. In the meantime, Brawn picked up all these other minor sponsors for single events.

[BRK]

Makes the Renault livery of the last two seasons look pretty. With a splash of purple on the sidepods and a dash of metallic lime-green at the rear,the Brawn would probably be a perfect case study for an IQ vs creativity debate.

[Owen]

The livery and the Brawn logo are v. poor in my opinion. I've said it before, I hope they will up their game (regarding the way they present themselves) in 2010.

[Flyhigh]

Again, it's not lime green. It's yellow.

Brawn never intorduced sponsors because their priority was in making the grid. And then they got a deal wth Virgin, which injected a little more cash into the fold. They were in talks to increase Virgin's sponsorship around the Spanish Grand Prix and maybe upgrade them to major sponsors, but where Richard Branson wanted to introduce the Virgin name into's the teams, Ross Brawn apparently wanted to keep the team as Brawn GP, not Virgin-Brawn, and the deal fell through.

And then there was the whole Formula Elaborate Bluff at the British Grand Prix. They were talking with other sponsors, but when the rogue faction emerged, it really threw a spanner in the works. No-one wanted to commit to any team with the entire future of the sport in doubt; Brawn were the only ones who felt the crunch because they didn't have any sponsors. By the time everything got sorted out and everyone was agreeing on a new Concorde, it was the Hungarian Grand Prix. Brawn was able to enter negotiations with sponsors, but these things hardly take a day to work out, and at the same time they were still trying to work out what had gone wrong with the upgrade, how they could find a way around it, and there was a mandatory two-week shut-down in the middle of it all. By the time an arrangement could be worked out, sponsors wouldn't be getting that much out of it, and so they decided to put it off until 2010. In the meantime, Brawn picked up all these other minor sponsors for single events.

Still doesn`t make much sense, sorry. A deal is a deal. Specially when talking about open supply and demand of cash.

Companies wanted to advertise on Brawn, a beer brand, a bank with colours which don`t blend so easily and and an energy drink. And got made seemengly easy in a pratically timely fashion. The deal was done in question of motnhs or weeks even. I remember `Itaipava` talking about wanting to sponsor brawn for the Brazilian Gp in the beginning of the month. And that is exactly where they are now.

There is soomething quite fishy about this story. No such a thing as people wanting sponsor you. And the `We won`t take your money right now` It happen really efficiently now in Brazil. Why not before. We problably won`t know until the comercial dpt at Brawn comes clean about it.

Edited by Flyhigh, 17 October 2009 - 06:30.

[raiseyourfistfor]

If i was banco do brazil id be pretty mad right about now. you can BARELY see their name behind those winglets....

[anbeck]

That really is a bad use of font. Why have 'AWN' like that? It makes no sense and disrupts the flow of the word 'BRAWN'. It now looks like 'BR AWN'.

In fact they hoped to dominate the whole seasons and provided that space for a Y, in order to have BR YAWN written on their shirts.

[hunnylander]

The team is leading both Championships and yet they're running two opposing shades of yellow on the car. Completely UNACCEPTABLE...

Two?

I see one shade of green, and one shade of yellow.

[hunnylander]

That really is a bad use of font. Why have 'AWN' like that? It makes no sense and disrupts the flow of the word 'BRAWN'. It now looks like 'BR AWN'.

BR: Brawn, Ross

I like their logo, it's interesting and play with the characters.

[dank]

The luminous yellow of the Brawn coupled with the similar colour scheme of the kerbs at Interlagos almost caused me to have a fit yesterday. Not good. Not good at all.

Though it's probably just me I'm guessing...

[Madras]

Two?

I see one shade of green, and one shade of yellow.

Get an eye test then they are both yellow.

[Jackmancer]

The team is leading both Championships and yet they're running two opposing shades of yellow on the car. Completely UNACCEPTABLE...

Being a graphic designer myself I totally agree

[Bouncing Pink Ball]

Oh, dear.


I`ve yet to see anything non-hideous and not wrong from Brawn aesthetically, starting with the disturbing logo and right down to those garish wheel covers. Therefore, nothing surprises me. Inappropriate colour combos? Sure, why the hell not!

Sorry if this gets misconstrued as team bashing but the Brawns hurt my eyes (not to mention my designer senses). I try, but I can`t fathom what series of mis-steps led to that logo...



* edited because I forgot the word not.

Edited by Bouncing Pink Ball, 17 October 2009 - 13:36.

[Ruud de la Rosa]

What can you expect. These are the people responsible for this:


It's like they thought, hmm, we've already thourougly raped this typeface. What else can we do? I know, let's cram in an uppercase A from a totally different typeface (Avant Garde) and commit the very deed Herb Lubalin regrets releasing this typeface to the public for (abuse the alternates in the most amateurish way possible). Herb would roll over in his grave if he saw this.

This is how the A is supposed to be used. No ****ing spaces/pauses in the middle of a word!


I don't understand what's so hard to understand about this.

can anyone type brawn gp in avant garde for me? I don't have the font and I don't feel like steeling today!

[Slartibartfast]

The team is leading both Championships and yet they're running two opposing shades of yellow on the car. Completely UNACCEPTABLE...

To an aesthete, yes, but not to an accountant. I don't really imagine that Brawn and Fry would reject a one-race sponsor because their corporate colours clash. Hopefully by next year they will have found a long-term main sponsor whose colours will look good on an F1 car. Now, what companies have predominantly black as their colour scheme...

[Brawn BGP 001]

BR: Brawn, Ross

I like their logo, it's interesting and play with the characters.

Don't forget BRackly, the teams base.

Edited by Brawn BGP 001, 17 October 2009 - 10:10.

[Zarathustra]

I think it's a shame the championships will be won in such a hideous machine - the Red Bull would look much prettier in the history books. This Brawn thing will scare my children and my children's children when they read about the history of F1.

[Burai]

I'm sure the typeface of their logo was a massive priority during the winter.

[hunnylander]

Get an eye test then they are both yellow.

I've learnt colour theory and graphics art.

It's not about eye tests, it's about definitions and broadly and subjectively usable names. Colours can have plenty of different names, even the same colour. Greens are transition between yellow and blue. You can call the same shade yellowish green of greenish yellow, it doesn't matter, the shade of a coluor remains the same regardless how you call it.

[Ijsman]

I'm sure the typeface of their logo was a massive priority during the winter.

Well, they could have chosen the other route to not rape the font...

I don't like the livery anyways. And the fairings suck! Why not going with the dark green and yellow? That would have been awesome.

[lillixene]

What can you expect. These are the people responsible for this:


It's like they thought, hmm, we've already thourougly raped this typeface. What else can we do? I know, let's cram in an uppercase A from a totally different typeface (Avant Garde) and commit the very deed Herb Lubalin regrets releasing this typeface to the public for (abuse the alternates in the most amateurish way possible). Herb would roll over in his grave if he saw this.

This is how the A is supposed to be used. No ****ing spaces/pauses in the middle of a word!


I don't understand what's so hard to understand about this.

This has bothered me ever since I first saw it in Melbourne. Maybe it has something to do with being a graphic designer, it hurts my eyes.

[Captain Tightpants]

Don't forget BRackly, the teams base.

Barrichello, Rubens and Branson, Richard as well. JB is the only one who misses out ...

[hunnylander]

Colours picked from a photo of the car.

Brawn-green vs. Banco do Brasil-yellow

[V8 Fireworks]

This has bothered me ever since I first saw it in Melbourne. Maybe it has something to do with being a graphic designer, it hurts my eyes.

The same people who give us enormous white advertisements with tiny writing in the middle. Bah


The Brawn has a fantastic, distinctive look with the white and the big stripe, the wheel covers, the logo is excellent too

[johnmhinds]

Brawn has been a great example of viral marketing.

1, Make ugly car
2, People complain that it looks awful
3, People show the car off to their friends, internet forums, etc...
4, Sponsors get more people looking at their logos
5, $$$

You don't see anyone talking about the sponsors on the BMW, Toyota or Williams.

You all fell for their marketing trap and you didn't even know it.

Edited by johnmhinds, 17 October 2009 - 11:03.

[Captain Tightpants]

I actually think the Brawn - the physical car, regardless of livery - is one of the best-looking in years. I also do like the basic livery, though I expect the 2010 design will look better on account of the designers having more time to plan it. After all, they've only just gotten Mapfre and Banco do Brasil in the past week.

[Madras]

Colours picked from a photo of the car.

Brawn-green vs. Banco do Brasil-yellow

That is not the correct colour. It should be yellow, have a look at their website.

[Ijsman]

Brawn has been a great example of viral marketing.

1, Make ugly car
2, People complain that it looks awful
3, People show the car off to their friends, internet forums, etc...
4, Sponsors get more people looking at their logos
5, $$$

You don't see anyone talking about the sponsors on the BMW, Toyota or Williams.

You all fell for their marketing trap and you didn't even know it.

So sponsors want to be associated with the ugly? It's publicity, true...

[argiriano]

Colours picked from a photo of the car.

Brawn-green vs. Banco do Brasil-yellow

They just warming the yellow to heat the airflow through Jensons front weels.

[Madras]

I've learnt colour theory and graphics art.

It's not about eye tests, it's about definitions and broadly and subjectively usable names. Colours can have plenty of different names, even the same colour. Greens are transition between yellow and blue. You can call the same shade yellowish green of greenish yellow, it doesn't matter, the shade of a coluor remains the same regardless how you call it.

Whilst you are right in what you say there, if you look at the Brawn "green" it is clearly more yellow than green. And if you are so proficient with colours you would have known not to take the colour from a photo of the car which would be affected by light conditions as your example clearly is.

Their website: http://www.brawngp.com/

Edited by Madras, 17 October 2009 - 11:58.

[Tenmantaylor]

Yeah they clash horribly. Unfortunately when someone is paying you a hefty sponsor fee creative integrity must be compromised.

[johnmhinds]

So sponsors want to be associated with the ugly? It's publicity, true...

No, sponsors want to be associated with the thing people are talking about.

Would you have even known they had sponsorship from Banco Do Brazil if they hadn't made the yellow slightly different?

[nicholasc]

Whilst you are right in what you say there, if you look at the Brawn "green" it is clearly more yellow than green. And if you are so proficient with colours you would have known not to take the colour from a photo of the car which would be affected by light conditions as your example clearly is.

Their website: http://www.brawngp.com/

It doesn't matter what is on their website - that's the problem. They're employing someone to do the graphics and that person is apparently sh*t.
That they haven't bothered to test shoot the graphics, convert to sRGB and then see if comes even close to what they WANT the world to see boggles my mind in a game where everything exists due to marketing.
It doesn't have to be perfect, but close would be nice.
It's fine to get people talking, but I'm not sure they really want to project the image of anti-professionalism that hard.

I don't have the slightest idea what they're doing with the font-rape either, but if it's making sure the graphics world shuns their brand then they're doing okay.
We're all different, but I wouldn't be caught dead with that logo on anything I might wear.
I'm a fan of the team; I like Jenson and I love it when Wooby rolls the tears, but I'm not buying!

[hunnylander]

Whilst you are right in what you say there, if you look at the Brawn "green" it is clearly more yellow than green. And if you are so proficient with colours you would have known not to take the colour from a photo of the car which would be affected by light conditions as your example clearly is.

Their website: http://www.brawngp.com/

You see colours because of light. When no light, no colours. 'Without light everything is black.' I took average shades from the photo, and when you look at the car in real or on a photo it has plenty shades of the specific colour code paint, because of light. Light or dark, it's still a shade of that specific paint (apart from possible influence of coloured reflections). So I took average.

If you'd need to mix out these colours with the main colours (yellow, blue and red), you'd need yellow and (a little) red to the Banco do Brasil-yellow. For the Brawn-green you'd mix yellow and blue. So even in their components they are different, so I won't call both yellow.

Describing shades is relative also. When these two colours are put together I may call the yellow+blue one green, yellowish green. Butif the same colour would be alongside of a very dark green having minimal yellow in it, the I may call it light greenish yellow.

Regarding the matter of the topic, discussing the relativeness of colour describing is quite irrelevant.

The real questions are:

Should Banco do Brasil change its colour because of the taste of the topic starter and for the fact they put their colour onto a BGP 001 having its Brawn GP colours? NO!

Should Brawn GP change its original colours just because Banco do Brasil has a different colour and wants to identify and advertise itself with it being on the BGP 001? NO!

Edited by hunnylander, 17 October 2009 - 13:03.

[hunnylander]

It doesn't matter what is on their website - that's the problem. They're employing someone to do the graphics and that person is apparently sh*t.

I disagree.

The colours of BGP and Banco do Brasil are two different colours, so you'll see tho different paints and itheir shades on the front wing of the car. Live with it!

[Sunflower]

Can someone photoshop that car a couple of new livery just to see what they could possible have come up with.

[Madras]

You see colours because of light. When no light, no colours. 'Without light everything is black.' I took average shades from the photo, and when you look at the car in real or on a photo it has plenty shades of the specific colour code paint, because of light. Light or dark, it's still a shade of that specific paint (apart from possible influence of coloured reflections). So I took average.

If you'd need to mix out these colours with the main colours (yellow, blue and red), you'd need yellow and (a little) red to the Banco do Brasil-yellow. For the Brawn-green you'd mix yellow and blue. So even in their components they are different, so I won't call both yellow.

Describing shades is relative also. When these two colours are put together I may call the yellow+blue one green, yellowish green. Butif the same colour would be alongside of a very dark green having minimal yellow in it, the I may call it light greenish yellow.

Regarding the matter of the topic, discussing the relativeness of colour describing is quite irrelevant.

The real questions are:

Should Banco do Brasil change its colour because of the taste of the topic starter and for the fact they put their colour onto a BGP 001 having its Brawn GP colours? NO!

Should Brawn GP change its original colours just because Banco do Brasil has a different colour and wants to identify and advertise itself with it being on the BGP 001? NO!

I'm just wondering if fluoresent colours arent affected more by changing light conditions? Look at the colours on the photo here:

http://www.brawngp.com/

and the differing apparent colour on the driver's helmet, the nose, and the rear wing (especially the bit in the shade)

Edited by Madras, 17 October 2009 - 13:07.