36 replies to this topic

[MrAerodynamicist]

Has anyone else spotted this? Its a new magazines that's just been launched. http://www.f1magazine.net Its a real beast - monthly, 250 glossy pages, what I beleive to be one of the offical F1 logos as it's logo. Editor in chief if Lauda. Several columns (inc Lauda, Irvine, & Mansell!) 16 articles, 40 pages of team preview, 16 pages of Oz & Malaysia weekend preview, plus a few bits and bobs. I've not had time to read it yet, but it does look good. Certainly a lot better than F1 Racing!

Anyone else got a copy?

[redgirl]

I bought it yesterday, and I can recommend it to anyone. It's a wonderful, 250 page heavyweight glossy - more akin to Vogue than any other F1 magazine I've ever read. Plenty of scope in the articles, from modern to old, excerpts from books about drivers, a great interview with Michael Schumacher, remeniscences from Mario Andretti, articles about Juan Pablo Montoya, Stirling Moss, Kimi Raikkonen, Keke Rosberg's fastest ever lap, Eddie Jordan's missus, Hakkinen's Adelaide accident in 1995... I could go on, but I may as well type out the whole magazine!

Buy it - it's well worth it!

[MrAerodynamicist]

Unfortunate it's ruined by the Schumacher article. Or more specifically the images. I've no desire to see Mr and Mrs Schumacher playing tonsil hockey

[goGoGene]

Originally posted by MrAerodynamicist
Certainly a lot better than F1 Racing!

I have perscriptions that are better reading than F1 Racing.

ggg

[Toxicant]

Don't be jealous MrA, someday you'll find someone as cute as Michael hehehe

[FW11B]

Picked it up today, and I quite agree MrA, sickening! (Anyone have a smilie for sickened?)

[MrAerodynamicist]

It does however offer endless digital editing possibilities.


Now, wheres that image of Max......

[Senninha2000]

Does it say in which countries it will be available to buy??

I'm in Australia, and am interested in having a squizz

[MrAerodynamicist]

Um, the prices on the front are for various EU and N.American only. You might be able to get more info from the link above

[bira]

The magazine is owned by Bernie Ecclestone. The GP editor is a great girl I've met last year. It should be a huge success, I've no doubt, and a fantastic 'Vogue' like mag (good comparison, whoever used it). But don't expect pensive and critical reviews of the sport there ;)

[Ivan]

Call me a little paranoid but, I just subscribed and as I did I realized that the site wasn't on a secure server.
Did anyone else notice this?

[Yohbi]

Bernie has too much of a greed factor for me to purchase his rag. He has WAY too much influence in this sport for my liking.

[Ivan]

I'm in Bernies corner when it comes to his riches. If I make something that stunk 300%+ better and it's my brain child why not be paid a nominal fee for it? Over the years his fees have accumilated and now he is very wealthy - good on him. As for his attitude sometimes he rubs me the wrong way(no dumb remarks please). In the states we rarely saw a full year of F1, now most of us can but alot of us still don't see it. And less than 24 hours ago we didn't know if we where going to at all. Believe it or not next year will be the same again because SpeedVision has it for this year only. I'm with you about his power games, I think that is going to hurt him and sadly us next year. Regular TV would F up how we see it with more commericals and cutting to something else before the end of a race. I remember the not so old days quite well.

[Yohbi]

I been a F1 fan since 1958 and in those days, one would have to wait until Road & Track Mag hit the stands before race results would be known. That would be months later.

I hate the idea that I'm forced into purchasing a dish to see F1 instead of using my cable. But that seems to be my only choice

Bernie is just an incrediable greedy little man. I would love to meet him in an elevator for 30 seconds. I know I would have an interesting conversation .

PLEASE, DON'T BUY HIS MAGAZINE!

[bira]

Let's see now...

The rights to the Olympic games were sold for 8.5 billion dollars, for 3 games (2000, 2004, 2008). Considering in the US alone they get about 50 million viewers per Games - 3 * 50 = 150 million. 8.5 b /150 m = ~$57 per 'viewer'.

The rights to NASCAR were sold for $400 million a year, with approx 5 million viewers per race * approx 35 races = ~ $2.3 per 'viewer'

The rights to Formula One were sold to FOX Sports Net + Speedvision for three years, for an estimated total of 36 million for the entire period, with the two sharing about 2 million viewers * approx 50 races = $0.36...

What was it you were saying about greed?;)

Formula One isn't that 'wanted' in the United States. That Bernie would *love* to have ABC air it live, every race? yes, you can be sure he would, if only for business purposes - but not only.

But, let's take a country where F1 IS popular. Like... the UK perhaps? Where ITV paid 70 million UKP for 5 years? Do you realize how *nothing* that is? Do you remember how, for almost a year long, he let them air Qualifying live, even though they haven't paid for it, until he got fed up?


Here's a quote from the Economist - and from an unflattering article about Bernie, even. Here's how "greedy" Bernie is, or how soon you are to misjudge him - depending how you look at it:

The royalty of $8m-9m a year payable by FOM rose to $38m a year, though this still seems a small amount given that F1’s total TV revenues for 1999 were $241m. A 30% share for the FIA would be equivalent to $72m, and F1’s TV revenue can be expected to rise over the next few years.

The relatively small size of F1’s total TV revenue surprises some observers. “Mr Ecclestone is not extracting full rents from his TV rights,” says one leading sports-rights consultant. One explanation may be the 33.3% discount that Mr Ecclestone has given to broadcasters if they agree not to show other races, such as America’s Indy 500. Another may be that Mr Ecclestone is, in effect, FOM; he spreads himself extremely thinly as he handles the negotiations with TV companies. But a cynic might predict that the rents may rise now that FOM has bought the FIA’s F1 rights for a further 100 years for a multiple of less than one times FOM’s 1998 revenues ($404m). In 1998, FOM made pre-tax profits of $202m.

Other motor-sports rights are soaring in value: the American TV rights for NASCAR, an American stock car championship, fetch $400m a year. FOM, in fact, makes most of its profits from promoters’ fees rather than TV income. FOM’s share of TV revenues has to pay the millions of dollars that it costs to provide the picture feed to broadcasters.

Greed is a relative thing, Yohbi. I would pay $20 extra a month to have live F1 coverage without a blink. Why? Because I am greedy - greedy to have live F1 coverage, something I recall being scarce in many countries, before Bernie Ecclestone took over this business....

Best regards,

bira

[Ivan]

I just recieved a letter from the FIA . My subscription confirmation. I get three free issues and the free binder. I think that my other - F1 Magazine - subscription will be let go if this mag is better.

[Pascal]

I bought the French edition of that magazine a couple of days ago, and it's quite heavy indeed!

A little too gossipy for my taste though...

[goGoGene]

gossip in a bernie F1 magazine...the hell you say!

F1 mags are rags, I only read AtlasF1, more timely, more accurate, better rumours...hell, better writers!

ggg

[MattFoster]

I will look out for it.

[pa]

Interesting stuff, bira.

With your permission, I'll copy your post and whip it out (figuratively speaking) the next time someone calls BE an avaricious reptile.

[130R]

Good post Bira. as you can see, Bernie is trying to grow the sport and understands that he may have to shortsell occasionally to gain incremental growth.

[hyper!! james]

I got a sample mini-mag through the post offering cheapo subscriptions.

It had a letter from Niki Lauda too (mailmerge of course!)

Just one thing?

Does he never take off that bloody hat?

It's just so old!

Look at a modern F1 drivers hat, a combination of fabric and rubber, designed to sell a product.

Look at his hat, a tatty old thing from the seventies, advertising milk.

Get a new hat, Niki!

[djned]

hyper!! james yelled
Get a new hat, Niki!

on that, does anyone know the details of niki's parmalat endorsement ?

[Pascal]

Originally posted by djned
...does anyone know the details of niki's parmalat endorsement ?

I've read once that he had a lifetime contract with Parmalat.

[dooly]

I'm trying to find out if it will be available in Australia before subscribing from overseas. Sent an e-mail; hopefully a reply will be forthcoming and not too far away.

I don't think we overseas subscribers get the free binder. Although, it can only fit 6 issues in it. Bah! Who needs a binder?! Just chuck them on the table next to the TV and rummage through them whenever...

Don't know if I like the front cover of the first issue. It's a bit disconcerting for me. Schuey is looking a bit too, dare I say it, sexy-wannabe (shirt undone) for me. If I didn't know better, I'd have thought it was a Playgirl or something ;)

[Gemini]

Can anyone give me their tel/fax numbers so I can contact them to subscribe. Those are not listed on their website and I do not feel comfortable subscribing on-line through unsecure server. Please help.

[dooly]

Gemini, you could always use the 'comments' section of the site to ask them for their phone/fax details. Or else e-mail directly to info@f1magazine.net

[Gemini]

Originally posted by dooly
Gemini, you could always use the 'comments' section of the site to ask them for their phone/fax details. Or else e-mail directly to info@f1magazine.net

Dooly,

I did it few days ago. No reply. They seem to be very busy. Bernie gets richer every minute. Anyway I will keep trying to do what you said. I thouth that maybe there are subscription contact numbers in the magazine itself. So those of you who have it in their hands...please help.

[dooly]

Ivan got a letter comfirming subscription. Ivan, is there a phone or fax number on the letterhead.

Looks like I'll be waiting a while for the reply to my question then.

[jonpollak]

Originally posted by bira


What was it you were saying about greed?;)

Formula One isn't that 'wanted' in the United States. That Bernie would *love* to have ABC air it live, every race? yes, you can be sure he would, if only for business purposes - but not only.
Do you remember how, for almost a year long, he let them air Qualifying live, even though they haven't paid for it, until he got fed up?

Well done bira;
I have a great respect for anyone having the cohones to come out in support of one so vilified over the years.
I too have a inordinate amount of respect for one BCE as a lover of motor racing(which he is..)as well as the business man. He does Love F1 as much as any of us...how else would he be able to put up with the aggro he has to in this job of his?
In my work I travel the world on a constant basis and if it were not for his dissemination of the broadcast world wide I would not be able to keep up in Ankara as well as Andalucia.
Your USA scenario is a sad but true tale.
Those who want it bad enough WILL get the appropriate equipment needed to receive the world feed.It is not Bernie's fault ABC would not stump up the cash to promote and air the event...HE TRIED!!!
Jp

[Smooth]

Originally posted by FW11B
Picked it up today, and I quite agree MrA, sickening! (Anyone have a smilie for sickened?)

Here ya go!

I subscribed.... see how long a sub to the states takes......

[Ivan]

Tele: ++44(0)1403 786726
Fax : ++44(0)1403 782644
Email: subs@f1magazine.net

[Ivan]

forgot to add-
Dooly,
I didn't think I was getting a binder either but, when my letter came it said there was one coming. Like you I hate the cover of the playboy Schumacher pose. I guess Mika is next.

[Todd]

Originally posted by 130R
Good post Bira. as you can see, Bernie is trying to grow the sport and understands that he may have to shortsell occasionally to gain incremental growth.

I think the term you are looking for is dumping. Short selling has to do with speculating that the value of an item will drop. You essentially take a loan in cash that you promise to repay in a number of shares of stock that is equivalent to that amount at todays prices. If the stock value drops, you profit on the difference. If the stock goes up, you pay the difference. Dumping is the act of selling a product at below its fair market value or cost in order to gain market share. That sounds more like what BE would be doing by making F1 less expensive on a per viewer basis in the US than in the EU.

[moog101]

Pah!

I have a pre-release issue of this very magazine - issue 0. Had it for about a year.

Have to get up early to beat the Moog The Senna article is very good, but is taken straight out of issue 0 (which was never on general release as far as I know)

Hang on a mo'

Niki Lauda???? Hasn't he got some 'other' work to be doing??? Involving a certain F1 team?

[NYR2119935]

Originally posted by bira
The magazine is owned by Bernie Ecclestone. The GP editor is a great girl I've met last year. It should be a huge success, I've no doubt, and a fantastic 'Vogue' like mag (good comparison, whoever used it). But don't expect pensive and critical reviews of the sport there ;)

It's owned by Bernie? No chance in hell I'll buy it now.

I'll stick to Autosport, Racer, and CHampcar magazines.

[dooly]

Like you I hate the cover of the playboy Schumacher pose. I guess Mika is next.

Maybe we'll get a pic of shirtless Mika holding his naked baby son - a really corny 'Daddy and son' pose. Awwwww!!!!!!!

Or maybe not!!