I would like to know as well because I fear it won't be available in the Netherlands.
Since Ziggo is owned by Liberty Media (50%), there might be some legal hurdles to jump before they can announce this service for the Netherlands, but probably no prohibitive long-term contracts such as in countries where the rights have been sold to third parties.
Just speculation, of course. They might also figure they don't care to compete with themselves.
Edited by Nonesuch, 28 February 2018 - 00:04.