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Why Autosport uses ”Why” in every header


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#1 JG

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Posted 23 July 2019 - 10:51

It’s rather tiring and click bait like bad journalism. Or am I wrong, and it’s just me..?

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#2 potmotr

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Posted 23 July 2019 - 10:55

Modern journalism dear boy.



#3 potmotr

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Posted 23 July 2019 - 10:59

The Daily Mail pioneered it 



#4 Laster

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Posted 23 July 2019 - 11:04

Yeah I actively avoid clicking on any articles like that, it’s the only way it’ll ever stop if people don’t click on such things.

#5 TomNokoe

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Posted 23 July 2019 - 11:09

Is this thread title supposed to be ironic?

#6 Vitesse2

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Posted 23 July 2019 - 11:23

Because.



#7 CornishFellow

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Posted 23 July 2019 - 12:10

Psychological manipulation. Let's call it what it is. The internet is a decadent place and this sort of thing is everywhere, trying to control your mind. It's best to limit your time spent on it.



#8 HP

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Posted 23 July 2019 - 12:27

Answering all the questions few are really asking can be fun for some people.

 

Ask any SEO expert however, and they will say that nothing than good content comes close to getting good ratings on the Internet. And whe title has to match the content to a T.

 

Only music is better than that, whenever I see these Why headers, the Boomtown Rats song comes to my mind :p (Tell me why i don't like mondays)



#9 proviz

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Posted 23 July 2019 - 12:39

a) It is bad journalism. Very bad.

b) It is bad taste. Very bad.



#10 Risil

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Posted 23 July 2019 - 13:38

Newspaper magnate and wannabe World War 3 starter Elliot Carver knew why
 

When I was sixteen, I went to work for a newspaper in Hong Kong. It was a rag, but the editor taught me one important lesson. The key to a great story is not who, or what, or when, but why.



#11 Sterzo

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Posted 23 July 2019 - 15:10

Why...

How...

Will...

Hidden...

Secret...

Shock...

 

Groan. Pathetic.



#12 EditorInChief

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Posted 23 July 2019 - 15:17

Hello, the answer is very simple. Articles that have a headline in which a question is posed perform better than those stories that don't. Whereas in the past editorial decisions were made fundamentally by the opinion of one person, now we have the data to inform us about what works and what doesn't.



#13 Rob Ryder

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Posted 23 July 2019 - 18:16

Whoop Whoop Whoop... someone from Autosport posting here (since Grayson left) :clap:


Edited by Rob Ryder, 23 July 2019 - 18:16.


#14 Maustinsj

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Posted 23 July 2019 - 19:02

“When will this thread be closed?”

#15 Afterburner

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Posted 23 July 2019 - 19:25

Hello, the answer is very simple. Articles that have a headline in which a question is posed perform better than those stories that don't. Whereas in the past editorial decisions were made fundamentally by the opinion of one person, now we have the data to inform us about what works and what doesn't.

That’s a very clever way of saying it’s our fault! :p

 ;)

#16 PiperPa42

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Posted 23 July 2019 - 19:53

I know why it’s done, but that doesn’t make it less annoying.

#17 jonpollak

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Posted 23 July 2019 - 20:46

Hello, the answer is very simple. Articles that have a headline in which a question is posed perform better than those stories that don't. Whereas in the past editorial decisions were made fundamentally by the opinion of one person, now we have the data to inform us about what works and what doesn't.


Zdravstvuyte there Editor in Chief.
Priyatno poznakomit'sya !

My question is why do people think they have answers to a question when they don’t know the back story or any context of the situation... Like for instance, the context writers offer in columns like Roebuck and Hughes.

Yours is a validation of the value of the uninformed egalitarian opinion


I can only ask... Pochemu ???

Anyway... Dobro pozhalovat'

Jp

#18 jonpollak

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Posted 23 July 2019 - 21:08

People need to LEARN from content in your magazine not proffer opinions garnered from personal predilection.

I’ll shut up now.
Jp

#19 Ristin

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Posted 23 July 2019 - 23:47

Hello, the answer is very simple. Articles that have a headline in which a question is posed perform better than those stories that don't.


Interesting. So articles have to "perform". Am I right in assuming performance is measured by how many readers look at an article, not by how relevant or in-depth the information is?

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#20 SenorSjon

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Posted 07 August 2019 - 14:55

“When will this thread be closed?”


You have it wrong.

'Why this thread was closed.

I do my utmost best to avoid such articles.

#21 NotAPineapple

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Posted 15 August 2019 - 17:29

Hello, the answer is very simple. Articles that have a headline in which a question is posed perform better than those stories that don't.

 

Isn't that the very definition of clickbait?



#22 loki

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Posted 18 August 2019 - 01:57

Hello, the answer is very simple. Articles that have a headline in which a question is posed perform better than those stories that don't. Whereas in the past editorial decisions were made fundamentally by the opinion of one person, now we have the data to inform us about what works and what doesn't.


Passive aggressive much? I don’t consider Autosport a news publication. It’s basically a motorsport tabloid that cloaks itself in a faux veneer of respectability. You guys may want to have a peek at the various style manuals journalistic publications use.