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Motorsport Network to close Autosport weekly magazine publication?


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#101 danmills

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Posted 08 October 2019 - 19:20

"As for autosport, not surprised. When you can read most news stories at breaking speed on social media for free, why would the masses buy it in print? The content is still good, just like old corded phones still work"

 

The only thing to bear in mind is that you might be reading it for free but a cost was involved in producing it..

 

Advertising. Everywhere. F1 podcasts are free on YouTube just littered with the odd ads. The end user product is free for consumers.

 

I used to read various free student journos race reviews and reports because of wider variety.

 

We li e in a world now where its expected to question taking your answer from one source. Its biased. 


Edited by danmills, 08 October 2019 - 19:20.


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#102 ceesvdelst

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Posted 08 October 2019 - 19:34

Big companies that buy up everything always do this, buy it all, and close the competition down, when you see what they actually own it's no shock to see what they have done, they used to be American and that is a very American thing to do.

 

I was never an Autosport fan as much as MN, but that went down hill 15 or so years ago, and Autosport was not far behind. Limited reading, full of adverts, hardly any real content for the cover price, but apparently it was still making money so this is not simply about money, I would hope some staff will contribute to the network, but that is another easy saving, kill off 4 or 5 staffers aswell.

 

Some people have been with the firm a long time, maybe they can stay within Haymarket if they are on that pension/salary scale. One would hope so.  

 

As regards the website, paywall was idiotic, I get it, but clearly not a decision based purely on sense, it was to try and keep both versions current and viable, they learned coz MN was never like this. 

 

But something new will crop up for fans of the sports covered there, free will always be available for most fans. Just have to find it. 



#103 Ross Stonefeld

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Posted 08 October 2019 - 20:10

Again, it's not really an American company and it's not an American business strategy. That's insulting to Americans because they're actually kinda good at it. This is the absence of a business plan. 



#104 loki

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Posted 08 October 2019 - 20:17

Again, it's not really an American company and it's not an American business strategy. That's insulting to Americans because they're actually kinda good at it. This is the absence of a business plan. 

It’s exactly like a media consolidation play that focuses on digital first.  If anything they are late to the game in sports media as a whole.  This has been happening in the print media space for at least a decade.



#105 potmotr

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Posted 08 October 2019 - 20:44

It's kind of like William Storey is running the Autosport twitter account.



#106 Ross Stonefeld

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Posted 08 October 2019 - 20:50

Yeah it's much more like that. These arent 'experts' these are people who don't seem to know what they're doing, or have goals outside running it well. Tax loss? Access to other things? Vanity project? The MO isn't to run a good publishing company. 

 

This isn't a move that's suddenly going to make them or even the bosses a lot of money. This isn't 'management consultant clever' or anything. 



#107 jonpollak

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Posted 08 October 2019 - 21:01

Я знал, что это был знакомый запах

Jp

#108 ExFlagMan

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Posted 08 October 2019 - 21:09

Maybe they are graduates of the Gerald Ratner School of Business Management. 



#109 Ross Stonefeld

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Posted 08 October 2019 - 21:11

He crime was being too honest at least...



#110 jonpollak

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Posted 08 October 2019 - 21:14

It was indeed useless tat.
Jp

#111 Fiorentina 1

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Posted 09 October 2019 - 05:12

The backlash on twitter is hilarious! There are thousands of people.... I think these fools are going to have to change their minds quickly. Even Jason Plato got in on the action. This is no way to entice people to try your plus platform. 



#112 FirstnameLastname

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Posted 09 October 2019 - 05:52

Interesting image. Via Rencken on Twitter.

Green = keep
Orange = dissolve
Purple = undecided

79-AA1431-14-EE-4-B7-C-A5-F0-898-BC03387

#113 dwh43scale

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Posted 09 October 2019 - 07:20

Of course, if everyone boycotted the digital content ...

#114 Nemo1965

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Posted 09 October 2019 - 08:00

For nostalgic reasons and the fact that my passion was also fueled by Autosport I feel a certain amount of melancholy.

However, taking on my objective glasses, this wouldn't happen, if the magazines made money. My conclusion is then, that they are a drain on the scarce resources and that their closure will in fact help the on-line sites improve as more funds would be available.

It seems, that people are slowly getting to the realization that nothing in this world is free and if we want a bit of quality in our reporting we have to pay something for it. The Guardian and New York Times seem to have cracked this particular code and hopefully Autosport.com's users may realize this too. If the name is Autosport.com or motorsport.com is less important in my view.

 

I think the codes that cracked 'it' for NY Times, the Guardian and the WAPO are Trump, Johnson, Erdogan, Brexit, Putin and so forth. After about twenty years, the public at large finally understands how rotten and misleading a media-landscape is when you don't have professional journalists to fall back on. You could say that there is, again, a mass of readers who realize they'd better be on top of the news.

 

The point for fans of motorized sports: it just does not have enough mass to sustain in the current media climate. I literally know no-one in the Netherlands who would buy Autosport or, say Grand Prix International when it still existed. Sure, in the Netherlands there is a lot of enthusiasm about Max Verstappen... people are lapping it up. But a magazine that would explain, for example, with a drawing by Giorgi Piola how the new transversal gearbox of a certain F1-car looks like? That is only for anoraks. And regarding cars in general: I always make it a point to see if there are car-enthusiasts among my students. Fifteen years ago, there would be three, four boys in every class I taught. Now there is mostly the one. And then it is a girl...



#115 blackhand2010

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Posted 09 October 2019 - 08:40

The owners aren't managing the message particularly well, but it's not a surprise; as with print media in other markets (looking at you Melody Maker), they changed the magazine to entice a broader market (very F1-centric), but that broader market doesn't really exist for specialist titles, and as soon as your core market drifts off because your devoting a majority of your efforts to one or two series, you're left with nothing.

 

As for digital, the website keeps reminding me that my subs ran out in 2014, and none of the content behind the paywall is enticing me to pony up again, especially when the majority of articles seem to be opinion pieces.



#116 ANF

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Posted 09 October 2019 - 08:50

Interesting image. Via Rencken on Twitter.

Green = keep
Orange = dissolve
Purple = undecided

79-AA1431-14-EE-4-B7-C-A5-F0-898-BC03387

There's a higher resolution image in his tweet:

If this is real, & source is abso solid, how on earth does @motorsport_net hope to unravel this mess without serious human and commercial bloodletting? Green = keep, Orange = dissolve & Purple = undecided. Green certainly not in the majority...
https://twitter.com/...687622718099457


#117 potmotr

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Posted 09 October 2019 - 09:50

I find the Motorsport Network's whole approach completely confusing.

The Motorsport.com site is just so terrible aesthetically, and feels completely meaningless.

 

Why wouldn't they do everything thing in their power to expand and promote the Autosport brand, which has 70 years of deep respect. 



#118 ExFlagMan

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Posted 09 October 2019 - 10:02

Motorsport.com site is dead simple.

 

All it shows is a screen with the message.

 

 

We're Sorry

 

Due to GDPR regulations, MotoSport.com is no longer available in the European Union.


#119 milestone 11

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Posted 09 October 2019 - 10:27

Motorsport.com site is dead simple.
 
All it shows is a screen with the message.

You do realise that is Motosport.com not Motorsport.com?

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#120 milestone 11

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Posted 09 October 2019 - 10:30

Motorsport.com site is dead simple.
 
All it shows is a screen with the message.

One of the "To be decided" parts of the network is everything Duke. It would be catastrophic were the TT Database be lost.

#121 potmotr

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Posted 09 October 2019 - 10:36

Zak Brown has quit Motorsport Network:

 

https://twitter.com/...5568829440?s=20



#122 potmotr

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Posted 09 October 2019 - 10:36

After careful consideration I have made the decision to resign from the role of non-executive chairman of Motorsport Network. I have had the privilege of watching some of the best people in the business doing what they do so well - bringing this great sport to the fans. 1/2
 
 

I have every confidence their passion and professionalism will continue to inform, educate and entertain motorsport lovers everywhere in the future. I wish all the staff and the company every success. 2/2



#123 TheGoldenStoffel

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Posted 09 October 2019 - 10:51

Hope it completely collapses. Having one major news organisation who basically has bought itself a monopoly in motorsport journalism is a very bad thing for objective and independent news supply.



#124 ExFlagMan

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Posted 09 October 2019 - 10:57

You do realise that is Motosport.com not Motorsport.com?

 

DOH - dyslexia rules KO!



#125 CSF

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Posted 09 October 2019 - 11:06

Interesting image. Via Rencken on Twitter.

Green = keep
Orange = dissolve
Purple = undecided

79-AA1431-14-EE-4-B7-C-A5-F0-898-BC03387

 

 

Does that say LAT images? Surely not. 



#126 smr

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Posted 09 October 2019 - 11:11

Ugh, anyone know any good free F1 websites where you don't have to sign up? 

 

I used to use Autosport, but got annoyed with the "you've reached your limit, sign in to access a measley 3 more stories yadayada" so I stopped going on it and started using motorsport.com instead which was great, no sign in needed and access as many articles as you want. 

 

Now they've done exactly the same thing. 

 

So I need a different website please! Any suggestions?



#127 potmotr

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Posted 09 October 2019 - 11:14

Ugh, anyone know any good free F1 websites where you don't have to sign up? 

 

I used to use Autosport, but got annoyed with the "you've reached your limit, sign in to access a measley 3 more stories yadayada" so I stopped going on it and started using motorsport.com instead which was great, no sign in needed and access as many articles as you want. 

 

Now they've done exactly the same thing. 

 

So I need a different website please! Any suggestions?

 

Why not just pay to subscribe? It's a great service. 



#128 PlayboyRacer

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Posted 09 October 2019 - 11:17

Some of my fondest memories growing up are reading and collecting Autosports, amongst other magazines plus the annual Autocourses. Autosport was a great read but, sadly, it started declining 15 years ago.

#129 SophieB

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Posted 09 October 2019 - 11:19

Does that say LAT images? Surely not. 

 

They own LAT. And Sutton images for that matter,



#130 Jambo

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Posted 09 October 2019 - 11:21

One of the "To be decided" parts of the network is everything Duke. It would be catastrophic were the TT Database be lost.

That the Duke archive is under threat is insane.



#131 SophieB

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Posted 09 October 2019 - 11:27

Ugh, anyone know any good free F1 websites where you don't have to sign up? 

 

I used to use Autosport, but got annoyed with the "you've reached your limit, sign in to access a measley 3 more stories yadayada" so I stopped going on it and started using motorsport.com instead which was great, no sign in needed and access as many articles as you want. 

 

Now they've done exactly the same thing. 

 

So I need a different website please! Any suggestions?

 

 

I suggest than when you find a way to have experienced staff attend all the races, fund their overnight accommodation and have all that be somehow financially viable for them, you'll also quickly find many websites that meet your requirements. Until then, I suggest you pay people for their services if you value them.

 

Failing that, I see a time when we could end up in the bad old days of the Hollywood studio system where the magazines where run directly by the studios and were more like press releases at best and propaganda tools at worst to cover up significant problems, when they could have been about informing and entertaining the public.



#132 potmotr

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Posted 09 October 2019 - 11:31

My Autosport digital subscription costs as much per month as a pint (in London).

 

More than happy to pay that for the quality of content as outlined by Sophie.



#133 milestone 11

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Posted 09 October 2019 - 11:43

DOH - dyslexia rules KO!

Don't worry about it Flagman, it's an age thing.  ;) I'm just fortunate that you didn't see the crap that I came up with yesterday. :blush:


Edited by milestone 11, 09 October 2019 - 11:43.


#134 Ross Stonefeld

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Posted 09 October 2019 - 11:57

I suggest than when you find a way to have experienced staff attend all the races, fund their overnight accommodation and have all that be somehow financially viable for them, you'll also quickly find many websites that meet your requirements. Until then, I suggest you pay people for their services if you value them.

 

Failing that, I see a time when we could end up in the bad old days of the Hollywood studio system where the magazines where run directly by the studios and were more like press releases at best and propaganda tools at worst to cover up significant problems, when they could have been about informing and entertaining the public.

 

The difference between that and now is it would be more obvious?



#135 milestone 11

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Posted 09 October 2019 - 11:58

Does that say LAT images? Surely not. 

Yes, it does. It's purple.



#136 milestone 11

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Posted 09 October 2019 - 11:59

Zak Brown has quit Motorsport Network:

 

https://twitter.com/...5568829440?s=20

Andrew van der Burgt too.



#137 midgrid

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Posted 09 October 2019 - 12:00

I would assume that a "legal entity" being under threat doesn't automatically mean that the associated brand and content is also under threat.

#138 Ross Stonefeld

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Posted 09 October 2019 - 12:03

Yeah I wondered how much of that was structural housekeeping vs killing the content. 



#139 milestone 11

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Posted 09 October 2019 - 12:04

That the Duke archive is under threat is insane.

Madness. Now I'm beginning to understand why IOMTTRaces would not share data with IOMTT this year. The IOMTTRaces database is hopeless relative to the Duke one. These people appear capable of anything.



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#140 Risil

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Posted 09 October 2019 - 12:04

Does that say LAT images? Surely not.

I think LAT Archive is in green elsewhere on the diagram.



#141 milestone 11

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Posted 09 October 2019 - 12:10

My Autosport digital subscription costs as much per month as a pint (in London).

 

More than happy to pay that for the quality of content as outlined by Sophie.

My subs are €135, I'm ok with that. When I also had the paper magazine, it was €320, I, along with many others gave up on that because the delivery could be anything up to ten weeks. Often.



#142 milestone 11

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Posted 09 October 2019 - 12:12

I think LAT Archive is in green elsewhere on the diagram.

No it's purple Risil. 4th down 3 columns in from the right.

Edit,

Read your post too quickly.

Yes the archive is green, you're right, It's LAT images that's purple.


Edited by milestone 11, 09 October 2019 - 12:15.


#143 absinthedude

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Posted 09 October 2019 - 12:51

LAT is mentioned at least twice, one is green....Duke is a concern but I assume that closing down the company wouldn't mean the archive ceases to exist. I'd also hope that they look at selling it to someone else....there's surely some money to be made from the rich history of Duke Video. 

 

It looks like Motorsport has bitten off more than it can chew. Autosport is a fairly old brand, highly respected the world over....at least it was...is it still? I remember when Autosport celebrated it's 40th birthday there were messages from the likes of Stirling Moss, Mario Andretti, Dan Gurney, J-M Fangio and many other luminaries congratulating the publication in it's milestone. Is it that respected these days? If so, then keeping the Autosport brand and perhaps using it more rather than trying to increase awareness of the Motorsport brand might make sense?

 

Motorsport seem to have gone hell for leather to buy up just about everything....and it's backfiring. 



#144 absinthedude

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Posted 09 October 2019 - 12:55

I'm looking at all the posts where people say getting Autosport magazine in relatively easy locations such as continental Europe has been taking weeks...this is such a shame.

 

I first subscribed in 1997 when I moved to the USA for a couple of years, and I recall it took about a week to arrive...regularly, every week. I thought the service was great. How sad that they can't even reliably get the print magazine to the continent. 

 

But the bottom line is, I still look at the magazine on the shelf and think "Nah, not worth it". I remember thinking around 10 years ago that Gregor Grant must be rotating in his place of rest, and Simon Taylor must be exasperated by the "quality" on iffer.


Edited by absinthedude, 09 October 2019 - 13:03.


#145 cpbell

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Posted 09 October 2019 - 13:30

Zak Brown has quit Motorsport Network:

 

https://twitter.com/...5568829440?s=20

Leaving the sinking ship?



#146 cpbell

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Posted 09 October 2019 - 13:32

Andrew van der Burgt too.

He was a too high-quality writer for them anyway, IMO.



#147 milestone 11

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Posted 09 October 2019 - 13:48

LAT is mentioned at least twice, one is green....Duke is a concern but I assume that closing down the company wouldn't mean the archive ceases to exist. I'd also hope that they look at selling it to someone else....there's surely some money to be made from the rich history of Duke Video. 

 

I don't believe that they would. Mazepin has been negotiating the purchase of Autosport this last month but talks collapsed. They'd rather it was no more. They have no sentimentality to Autosport or Duke, these were chattels along their road to monopoly, it's now destruct time.  



#148 absinthedude

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Posted 09 October 2019 - 14:03

Closures...price hikes....none of this is exactly making me feel like giving these people money in the form of a digital subscription.......



#149 milestone 11

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Posted 09 October 2019 - 14:25

Below is a couple of lines from ABC.org's circulation figures for 2018. It is not possible to view previous certificates without an expensive subscription but I did find an overview of the 2016 figures. In 2016 circulation was 18,002, down 13.5% on 2015 so almost 20,000. What it shows is that since Motorsport Networks ownership, sales have dropped through the floor. I wonder why? It doesn't take a genius to understand. 2018's figures are down another 16% to 15,480 which includes 3,974 digital subscriptions. Maakes for depressing reading considering this is a  global figure.

 

49269248-pdf-2019-10-09-00-17-26.jpg


Edited by milestone 11, 09 October 2019 - 14:29.


#150 Fiorentina 1

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Posted 09 October 2019 - 15:32

That is so crazy. This isn't a division of Goldman Sachs. Ford doesn't kill off Mustangs because SUV make money and Mustangs don't. You don't kill off your primary brand, especially if it has history and pedigree. All these B.S rectangles in that crazy chart aren't squat without the print issue of Autosport. Improve the magazine, bring it back to where it was in 2013 or whatever, don't kill it off.... The number one mistake Zak Brown did, was not put Yavor Efremov in a race car. You need passion and soul to tun a racing business. It's like music, if you aren't a musician, you have no business being a CEO of a music empire. I don't give a damn what school you went to. Dr. Dre didn't go to Yale! A banker, former lawyer, running Autosport?  :lol:  


Edited by Fiorentina 1, 09 October 2019 - 15:32.