Interesting comments on legacy mfrs. - maybe I could add a perspective of my own which doesn't condemn all legacy companies as its not that simple.
I workned for bit as a finance guy in Chrysler which certainly made lots of mistakes but was also a permanent number 3 - or in Europe worse.
Despite that it has survived three owners and now is the main profit source for Stellantis so even legacy mfrs. can fix things.
More generally I spent a lot of my bean counting time doing product profit analysis and it is incredibly hard for an established company to deliberately destroy its existing business just to stand still.
The tire industry had to do that with radials but what company wants to spend zillions to produce product which lasts twice as long unless somebody else does it first?
Kodak has gone bankrupt because digital imaging replaced its core profit source, the ongoing film sales but it wasn't because they didn't recognize the digital challenge. Kodak had 6,000 digital patents when it went bankrupt.
The problem was that a) they didn't have the technology edge and mfg cost/ volume edge on digital storage they had on film and b) by going digital all they would do was destroy their own revenue base.
Thus a company, Kodak, GM , Goodyear etc has to be convince of an unstoppable risk to it's income AND be able to persuade its investors that sinking huge chunks of profit to just get close to a new, disruptive technology is worth it. Most investors ware unlikely to to buy into that, they will just sell their shares and move on.
Edited by mariner, 04 May 2022 - 13:14.