986 replies to this topic

[MRX94]

Is it just me, or do all Ferrari road cars just blend into one these days? They don't really look unique anymore and the names are forgettable. 

 

Edit: That said, I'd be open to having one! 

It's only really the 296 GTB and SF90 Stradale that have a similar look, which sort of makes sense as the 296 is supposed to be the "affordable" version of the SF90, that everyone can own (well not really).

When it comes to the front-engined models, the 812 Superfast is the last hold-out the 2010's design language, so it looks completely different than the smooth and sexy Roma.

[Clatter]

You are missing the point, i like many designs that not make them appropriate for a Ferrari. The point is that Ferrari has an identity, that identity has much value and should be preserved.

That's for Ferrari to decide though.

[Burai]

 You are missing the point, i like many designs that not make them appropriate for a Ferrari.  The point is that Ferrari has an identity, that identity has much value and should be preserved.

That ship sailed in 1997, I’m afraid, when they handed branding rights over to Philip Morris who painted the cars dayglo red and stuck those massive Marlboro logos on the engine cover. Now, that was sacrilege.

[KWSN - DSM]

That's for Ferrari to decide though.

 

They are making a poor decision not protecting their very special identify and very special value that has across the Globe, having the right to make decisions do not equate making good decisions.

[katmen]

They are making a poor decision not protecting their very special identify and very special value that has across the Globe, having the right to make decisions do not equate making good decisions.

it is identical to marlboro sponsorship,  logo of marlboro was plastered to de facto entire car and even shade of red was modified, nothing new in ferrari case 

[KWSN - DSM]

it is identical to marlboro sponsorship,  logo of marlboro was plastered to de facto entire car and even shade of red was modified, nothing new in ferrari case 

 

It's not, but we can disagree about that for way too long, I have said my piece and rest in the knowledge of naturally being 100% correct.

 

/s

Edited by KWSN - DSM, 24 April 2024 - 18:33.

[MissingApex]

From the HP brand book:

The white logo is the alternative to both the blue and the black logo. It should replace the blue logo in corporate applications where the blue logo isn’t legible. It should be used as a replacement to the black logo for darker colors, and always matching the color of the type in demand generation and marketing communications creative.

It will probably be white.

[vlado]

[ARTGP]

 

 

I think someone is teasing it here:

 

F1 2024 - FERRARI DIVULGA A COR AZUL PARA O GRANDE PRÊMIO DE MIAMI - YouTube

 

 

Edited by ARTGP, 24 April 2024 - 20:34.

[DeKnyff]

It doesn’t look good, but I don’t care. 100 million cojones a year. Cha-ching.

 

Hamilton's salary?

[Anuity]

Didn’t like the HP blue logo at first look, but somehow I can imagine it being considered an iconic combination in 20-30 years. The blue in itself is not new for Ferrari as has already been pointed out.

Personally I dislike the yellow/white stripes much more, it makes it look like a McDonald’s box of fries.

[MikeTekRacing]

it feels like a merchandise exercise. Sell new stuff

For me Ferrari is red

[Beri]

This is marketing gold if Ferrari appears in a white/blue color scheme with HP plastered in white/blue over it.

[vlado]

[Chick0]

Is it just me, or do all Ferrari road cars just blend into one these days? They don't really look unique anymore and the names are forgettable. 

 

Edit: That said, I'd be open to having one! 

 

 

Just you.    And the basic naming processes are no different to how they have always been. 

 

Mclaren's and Lambos all look the same... 

[JL14]

I'm reminded of the old Dunlop racing suits:

 

 

Reminded me of this

Sunday Bunday! | Married With Children (youtube.com)

[PayasYouRace]

Great, now the Shell logo clashes.

[HPT]

Is it just me, or do all Ferrari road cars just blend into one these days? They don't really look unique anymore and the names are forgettable.

Edit: That said, I'd be open to having one!

Probably just you 😁

458 and 488 are very similar and so are the F12 and 812 SF as they are newer versions of their respective models. But everything after that look quite different from one another from F8, SF90 to Roma and Daytona SP3. Even the 296 GTB which is based on the SF90 looks quite different from the latter, like an ugly photocopy haha

[JL14]

 

That's a Willaims livery imo

[Dara]

That's a Willaims livery imo

No it's the 1998 Minardi livery

[Garagista]

 

just Missing a Walrus nose..

[Beri]

From the HP brand book:
 

Quote

 

The white logo is the alternative to both the blue and the black logo. It should replace the blue logo in corporate applications where the blue logo isn’t legible. It should be used as a replacement to the black logo for darker colors, and always matching the color of the type in demand generation and marketing communications creative.

It will probably be white.

 

Ill bet you a tenner it wont be. Remember the hideous green Mission Winnow? The blue stands out. HP gets more seen that way and I dont think blue on red is a bad thing. Its just the mishmash of the yellow and black that needs adapting if you want it to make it a good livery with said blue HP logo.

[PayasYouRace]

That's a Willaims livery imo

I get 2002 Dario Franchitti Team Green vibes.

[MRX94]

Honestly the livery doesn't bother me as much as the racing suits, with those two big round logos on the front. I pray to god it's just a launch thing and they won't actually stick with that design.

[ferrarista]

HP: I bring tons of money and tech expertise, I put whatever logo wherever I want.

Ferrari: 🤝

[Rabbit]

HP: I bring tons of money and tech expertise, I put whatever logo wherever I want.

Ferrari: 🤝

Sorry to say but HP have no tech my man, they are literally a laughing stock of a company. They where relevant 25 years ago

[Rabbit]

As if they went to the McLaren School of sponsorship color schemes and placement.

Apparently McLaren are front runners for the Mastercard title sponsor. Maybe some new team colours could happen there also.

[SCUDmissile]

Sorry to say but HP have no tech my man, they are literally a laughing stock of a company. They where relevant 25 years ago

Exactly

Their laptops are decent hardware but the build quality isn't quite what you want for the price, compared to Dell and especially Apple.

[vlado]

Yes I’m not sure how much they will contribute in terms of tech but covering ~70% of the annual budget is not bad at all.

[MRX94]

Exactly

Their laptops are decent hardware but the build quality isn't quite what you want for the price, compared to Dell and especially Apple.

Like most tech companies, they make money offering cloud computing, storage solutions and the like to major companies.
Hardware has not been a money maker in ages (unless it's Apple or Nvidia).

[KWSN - DSM]

Apparently McLaren are front runners for the Mastercard title sponsor. Maybe some new team colours could happen there also.

 

Or they find yet another way to forget their glorious livery past.

[vlado]

So I remember reading this a while back 

 

Get to know Enrico Balbo, the Red Bull F1 aerodynamicist targeted by Ferrari (scuderiafans.com)

 

didn't work out 

 

Then they tried to get Wache, also no go.. 

 

so now finally they will have to settle for Newey I guess 

[pRy]

I imagine Newey has always been their number one target but has always been unavailable until now.

[ferrarista]

Prior to China, Sai said he regrets that he leaves Ferrari now that all the pieces are being put together, “especially in view of 2026”.

Lewis saying and not saying, Thomas Biagi talking to him at Mugello a few weeks ago, getting excited and saying he is certain Newey goes to Ferrari.
All the signs are there.

And then Newey goes to Aston.

Edited by ferrarista, 25 April 2024 - 19:15.

[SCUDmissile]

https://twitter.com/...vAA6bE66iw&s=19

[AlexS]

I don't like it.

[SCUDmissile]

The thing is, RedBull might have Wache and good people.

Ferrari also, I believe have very good people.

They need some direction, that's all. Some mentorship as they are quite young.

Who better than Adrian Newey