14 replies to this topic

[Le Duke]

Went Mc Laren have Marlboro for sponsor.
For two races only.
They change the car decoration and the sponsor.
Someone know that?
Duke

[Megatron]

? I think you might be talking about when the McLarens ran a blue livery in the late 70s instead of the traditional red and white of the Marlboro colors?

[Rob29]

That was Lowenbreau which was part of Philip Morris group.Also remember John Watson, for one event only, having a YELLOW & white McLaren,which was to push a different fag packet.

[LittleChris]

Rob29,

I thought the yellow &white colours were used by Keke Rosberg for 1 race in 1986 ?!?

[mikedeering]

For the 1986 Portuguese GP Keke Rosberg (#2 McLaren) ran with Yellow markings instead of the standard red to promote Marlboro Lights. Alain Prost (#1 McLaren) ran the standard scheme and finished second, but Rosberg retired early on while running 5th I think.

For the next race, the cars were back to normal.

Interestingly, you could say the cars were drastically different as a result of this mod - and FISA allowed it - unlike in the FIA in 1999 when BAR tried to run a 555 and Lucky Strike car. That said, the Macs were still recognizable as the same car, unlike if BAR had got their wish I guess...

[Le Duke]

Yep
I think is Lowenbreau
But is for two consecutives races only.
Witch one?
Duke

[Le Duke]

Is not Keke
Because hi have the Marlboro ligth for one race.
My question is two consecutives races.
Duke

[Vitesse2]

Originally posted by Le Duke
Yep
I think is Lowenbreau
But is for two consecutives races only.
Witch one?
Duke

Only one race, in Lowenbrau colours Le Duke - US GP West, Long Beach, 1979

[Vitesse2]

http://www.motorraci...p79/79usw07.htm

http://www.motorraci...p79/79usw08.htm

[Racer.Demon]

I suppose that if you consider the 1978 Canadian GP and the 1979 US West as two consecutive North American GPs, then Le Duke might have a point...

McLaren used a Löwenbräu livery for both their cars in these two races. Here is James Hunt at Montreal, and here are John Watson and Patrick Tambay at Long Beach one year later.

The ultra-Bavarian beer brewery of Löwenbräu ('Ein Bier wie Bayern') part of Philip Morris? Enlighten me...

[Don Capps]

The ultra-Bavarian beer brewery of Löwenbräu ('Ein Bier wie Bayern') part of Philip Morris? Enlighten me...

Miller Brewing is a part of PM and had a distributorship deal with the Lion's Brew folks for the US of A. I am not sure of any relationship beyond that, but I do remember that Miller did act as the Löwenbräu distributor at one point.

[No27]

Just before they switched to West at the beginning of the 1995 season, didn't they run the cars totally white on the last race of 1994?

[mikedeering]

Marlboro only ended the McLaren sponsorship at the end of 1996. I don't recall a white scheme used in 94 (although Gitanes did do a cool paint job for Ligier in 1993 at Japan!)

[dbltop]

I recall McLaren using Lowenbrau sponsorship at Watkins Glen in 78 or 79

[Zawed]

Originally posted by mikedeering
Marlboro only ended the McLaren sponsorship at the end of 1996. I don't recall a white scheme used in 94 (although Gitanes did do a cool paint job for Ligier in 1993 at Japan!)

I actually really liked the Orange scheme McLaren used to unveil the car, before announcing the West sponsorship.