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Has Ferrari changed their shade of red?!?


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#1 KenC

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Posted 26 February 2004 - 07:14

http://f1.racing-liv...8/diapo_116.jpg



I was looking at the pic of the Ferrari with the new airbox aerofoil, and what struck me the most was the darker shade of red of the car. Now, it's certainly possible that the color could be affected by the cloudy sky or the photographer's new D-SLR which may use Adobe RGB vs sRGB, or something like that. Colormatching is not as easy as it should be. Having said that, Schumi's helmet appears to be a lighter shade of red than the car, so I'm thinking the car's red has changed to a slightly deeper shade, closer to their road cars, or perhaps Schumi's helmet reflects the light a little differently.

Remember a few years back when they changed their shade a little more orange, because it showed up closer to reality on television? Perhaps they changed it back?

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#2 quintin cloud

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Posted 26 February 2004 - 07:23

I would say no, if anything the light around the car is most likey to have car look a bite different in colour.

#3 Buford

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Posted 26 February 2004 - 07:35

I remember when they were blue and white.

#4 The Stig

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Posted 26 February 2004 - 08:43

I´m quite disgusted by the winglet on the enginecover.

#5 RedIsTheColour

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Posted 26 February 2004 - 09:49

There are too many variables to tell the true colour of red: camera ICC profile, the monitor on which it was adjusted, the render engine in your browser and then the profile & settings of your own monitor. Ferrari did change the shade of red a couple of yesars ago to make it look better with the compression used in digital TV pictures.

#6 BRG

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Posted 26 February 2004 - 09:58

It isn't "their shade of red" - Ferrari gave that up some years ago when they sold out their birthright to big tobacco and adopted Marlboro's shade of red. Which is variable to suit TV etc. like any other advertising medium.

#7 zfh10

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Posted 26 February 2004 - 10:06

Quote

Originally posted by RedIsTheColour
Ferrari did change the shade of red a couple of yesars ago to make it look better with the compression used in digital TV pictures.

Uh uh - I think you'll find BRG's explanation more accurate.

#8 Williams

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Posted 26 February 2004 - 10:20

I don't know, KenC is definitely right one respect: Schumacher's helmet is a different colour of red than the car. Also, the Marlboro red is an "orangier" shade than the orginal "blood red". And the car's red looks darker than Schumacher's helmet, for what it's worth.

#9 tifosi

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Posted 26 February 2004 - 11:08

Quote

Originally posted by Buford
I remember when they were blue and white.



Bring back NART!!!! :up:

#10 Megatron

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Posted 26 February 2004 - 11:22

SOme people claim the Ferrari color is Marlboro. Others claim it's meerly a slightly lighter version of the old red. Others still claim that it just looks different on TV.

I have seen shots where it looked like the 1950-1996 (excluding private or semi works like NART) Ferraris. Others where it looked like Marlboro. Others make it look orange. Others still make it look pink. My opinion is that the red shifts dramatically when light hits it, leading to all the confusion. I would like to know what color the Ferrari "really" is.

I really liked the NART boys. responsible for the last overall win at Le Mans for Ferrari.

#11 Witt

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Posted 26 February 2004 - 12:00

Quote

Originally posted by Megatron
I would like to know what color the Ferrari "really" is.


Having the seen the last few Ferraris in action during a GP weekend for myself, well, BRG was right. They are more orange than red. Luckily the TV doesn't show the disgusting colour as it is in reality.

#12 Williams

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Posted 26 February 2004 - 12:05

I seem to recall this colour change occuring last year during the testing. They will probably revert back to the normal Marlboro-Ferrari red when the season starts.

#13 Sakae

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Posted 26 February 2004 - 13:05

Technical specifications how to mix and paint car is not changing from race to race, or weekend to weekend. During testing and destruction of body parts they may run several discreet short painting process specifications, but even in those changes they are consistent.

You guys need Leica camera with Zeiss optics to appreciate the colours we see... :p

#14 JDeRosa

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Posted 26 February 2004 - 13:29

Quote

Originally posted by The Stig
I´m quite disgusted by the winglet on the enginecover.


do you care to elaborate?

#15 masterhit

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Posted 26 February 2004 - 13:47

Quote

Originally posted by JDeRosa


do you care to elaborate?


I think he means aesthetically. It looks a bit like something to serve drinks on.

As for the red, it is really hard to tell whether or not the photograph has been touched up a bit too
much. The background, and tyres, looks very black, as if the picture has had brightness/gamma levels, midtones and contrast levels (also saturation and hue) adjusted.

I hope it really is because Ferrari have decided to change the colour somewhat.


#16 Rene

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Posted 26 February 2004 - 15:52

http://www.atlasf1.c...e/deh0424fe56-3

In this image, taken (I think) by a different photographer, MS's helmet is a different colour than the Ferrari....The Ferrari is more red than the orange of MS's helmet..... :up:

#17 zengiman

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Posted 26 February 2004 - 15:59

Maybe Vodaphone is bigger sponsor than Marlboro and it's their shade of red...

Helmet still owned by Marlboro?

Sounds like a nice corporate compromise.

#18 Scudetto

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Posted 26 February 2004 - 16:00

Quote

Originally posted by Rene
http://www.atlasf1.c...e/deh0424fe56-3

In this image, taken (I think) by a different photographer, MS's helmet is a different colour than the Ferrari....The Ferrari is more red than the orange of MS's helmet..... :up:


Schuey's helment has always been a brighter shade than the car. While not appearing terribly different on TV, or even in photos, the contrast is striking when seen live and "in the flesh," as it were.

#19 zengiman

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Posted 26 February 2004 - 16:05

Hmm, Vodaphone red seems to be even more orange by the look of their website.

But then again, I'm partially colorblind so maybe I should not meddle in this thread.... :blush:

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#20 maclaren

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Posted 26 February 2004 - 18:28

Looks the same :-/

http://almatybeer.na...ka/marlboro.jpg

http://f1.racing-liv...i/diapo_112.jpg

#21 Zeus

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Posted 26 February 2004 - 21:03

They didn't change the color based on the pic above, that is just the lighting.

Traditional Ferrari red is know as "Rosa Corsa" and is comparitively dark, but vibrant red. I guess in was in 97 that the cars became a brighter red know as "Rosa Scuderia." They have since started using this color on some of their road cars, notibly the Enzo and Stradale.

The company line is the change to RS was to improve how the color appears on TV, but many including myself think it has more to do with Marlboro wanted something closer to their day glow orange on the car, since they are paying the bills.

#22 masterhit

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Posted 27 February 2004 - 00:33

Yes, I can understand why Ferrari changed the colour to suit T.V. as the colours displayed on television are different to the same things in real life.

I remember watching a programme about real life colours versus television. A costume designer shown a costume, it looked a burgundy colour. She said it was in fact a brighter red, but looks burgundy on screen.

I also did some software design. Choosing colours was a pain since people's screens are all over the place in terms of colour reproduction and brightness etc.

Colour perception is still not totally understood actually.

We have eyes that mix red green and blue into colour.

But Mr Edwin Land, who invented the Polaroid Filters and Land Camera (the first instant camera) found that we can see a wide range of colours without ANY green or blue light whatsoever, just red, and white. The brain can compensate. He called it Retinex Theory. Only now are people starting to realise how brilliant scientifically this discovery was, at the time it was highly debated.

Here is a link to the picture showing how we can see full colours using two black and white photgraphs, adding only red light and white light . It will blow your mind.

This is the rest of the webpage giving an overview of how we perceive colours. It has photographs and paintings as well as colour charts and pictures showing Land's Retinex Theory in action. It is fantastic reading. You literally won't believe your eyes.