513 replies to this topic

[Floobert]

Peugeot905evo1bis, on 25 Apr 2023 - 10:15, said:

Wait wait wait... first time I see this picture. Any context ?

It was a TVC for Marlboro. Senna was unavailable for the shoot, so Prost was filmed wearing both helmets. 1989, if I'm not mistaken!

[Anuity]

Floobert, on 25 Apr 2023 - 01:37, said:

 

 

I must be getting repetitive because I've posted the same thing time and time again, but how is it modern drivers don't grasp the incredible marketing power of a consistent helmet design?

 

 

 

 

 

What is the actual marketing power of iconic/nice helmet design, apart from being appealing to some fans?

We just had Vettel with a pretty clean iconic design, but did this mean he sold more mini helmets or other merchandise compared to Verstappen, Hamilton or even Raikkonen? Likely not.

 

Sure, it is easier to associate nice designs with certain drivers and it creates certain identity, but I would not overestimate its actual value. People will continue to buy Verstappen's mini helmets regardless of how bad his design is.

[Ross Stonefeld]

It's the other way. The more variations you do the more opportunities you have to sell. Special editions and blah blah. Collect 'em all!

[thegamer23]

Nice, clean helmet by Linus Lundqvist in the Formula E rookie tests

 

 

[Ross Stonefeld]

It's either new or a one off Scandi tribute to Vettel. Because his normal one is more 'traditional'

 

[Beri]

What's the tribute?

[Ross Stonefeld]

Offset national flag stripe.

[Beri]

I find that hard to call it a tribute when it doesn't include at least some of the original colors.

[Ross Stonefeld]

At this point it's a "Vettel style" because he was the most consistent and visible proponent of it. It's not a literal tribute to Vettel but a style close to his.

[DanGB]

Jenson Button 2023: https://twitter.com/...684985446449153

[Taxi]

From the messy ones it's actually my favourit

[Frankbullitt]

That really isn't that bad at all!

[FirstnameLastname]

F1 helmets of the future

[JRodrigues]

Ocon 2023 v2.0

 

[Floobert]

Anuity, on 25 Apr 2023 - 13:03, said:

What is the actual marketing power of iconic/nice helmet design, apart from being appealing to some fans?

We just had Vettel with a pretty clean iconic design, but did this mean he sold more mini helmets or other merchandise compared to Verstappen, Hamilton or even Raikkonen? Likely not.

 

Sure, it is easier to associate nice designs with certain drivers and it creates certain identity, but I would not overestimate its actual value. People will continue to buy Verstappen's mini helmets regardless of how bad his design is.

My point was that if you get anything – from a lunchbox to a bus – paint it yellow and then draw a green and blue stripe across it, it instantly screams Senna.

 

For instance, if Toyota were to launch a yellow Corolla with green and blue details, they could simply can call it the "Senna Special Edition" or whatever and I'm pretty sure it would appeal to his fanbase.

 

So an identifiable design can be easily replicated on anything the driver would want to sell to his fanbase, and to me that could be useful.

 

But as you said, we could simply write "VERSTAPPEN" on whatever the product is and it would probably get the same result, so maybe I'm just being a hopeless romantic about the issue...

Edited by Floobert, 30 April 2023 - 13:25.

[Beri]

Oh dear, the mandatory Miami neon color special helmets are incoming.

Verstappen has revealed his. Can't link the pictures now. But a horrible week is incoming for the most of us.

[JRodrigues]

It's all about this now: https://nl.verstappe...MiamiHelmet2023

 

mini-helmets.

[pacificquay]

Verstappen Miami helmet looks like Alex Albon's usual one

[Beri]

Color wise it's a better fit than his usual colors. But this whole "uhh it's Miami, we need to go all Crockett and Tubbs/GTA Vice City neon pink and blue!", does annoy me a bit.

[Frankbullitt]

Maxs design this year stands out nicely actually, nice balance of retro and new

[JRodrigues]

Alex Albon 2023 - Miami Edition

 

 

 

We have another "special edition"

[JRodrigues]

Esteban Ocon 2023 - Miami Edition

 

[JRodrigues]

And for something more refreshing:

 

Giuliano Alesi 2023

 

[Floobert]

JRodrigues, on 04 May 2023 - 10:45, said:

Alex Albon 2023 - Miami Edition

 

 

 

We have another "special edition"

 

 

Looks like one of those photoshopped pictures from The Onion. 

[Ross Stonefeld]

Is he a golf fan? What's the uh, link? Otherwise they did a good job getting the texture right. So often these 'detail' helmets don't have the right look. Although in the photo it has the effect of the dimples seeming like circular stickers on top of a surface, rather than a depression.

 

And lord these helmets are depressing 

[AncientLurker]

Ross Stonefeld, on 04 May 2023 - 13:05, said:

Is he a golf fan? What's the uh, link? Otherwise they did a good job getting the texture right. So often these 'detail' helmets don't have the right look. Although in the photo it has the effect of the dimples seeming like circular stickers on top of a surface, rather than a depression.

 

And lord these helmets are depressing 

Agree that the Photshop looks right and the actual image does not (if it is not a Photoshop as well, but I think it is real). The problem with the 'real' one is that the painter probably thought the simple shading for the dimples didn't look cool enough (i.e. where are the speed lines?) and added a subtle white outline around the whole dimple, then of course you need to drop shadow the f out of everything. So in the end it looks like trash and not a golf ball.

 

Not a golf fan, but find it funny and appreciate the simple stark colours. Shame the painter had to 'add their flair'.

[Anja]

Lando with a fun and very well done idea, I think he wins the specials again:

 

Edited by Anja, 04 May 2023 - 14:42.

[Floobert]

Considering Norris' and Albon's choice of design, you'd expect this GP to be happening not in Miami, FL, but in Ball, LA.

[thegamer23]

Norman Nato's special lid for tomorrows Monaco Formula E race. 

A touching tribute helmet to Jules Bianchi, who was his best friend.
https://the-race.com...ute-to-bianchi/
 

Bianchi finished in the points here with Marussia. 

 

 

Edited by thegamer23, 05 May 2023 - 15:23.

[taz]

Leclerc & Sainz

 

[Anja]

Ross Stonefeld, on 04 May 2023 - 13:05, said:

Is he a golf fan? What's the uh, link? Otherwise they did a good job getting the texture right. So often these 'detail' helmets don't have the right look. Although in the photo it has the effect of the dimples seeming like circular stickers on top of a surface, rather than a depression.

 

And lord these helmets are depressing 

 

Apparently the woman in the photo is his girlfriend who's a pro golfer. But yeah, the golf ball effect doesn't quite work in real life...

 

[Bleu]

JRodrigues, on 04 May 2023 - 11:18, said:

And for something more refreshing:

 

Giuliano Alesi 2023

 

 

In the past decade, many of the best helmets have been worn by 2nd generation racing drivers who have similar style as their father.

[taz]

Tsunoda

 

[Ross Stonefeld]

Did Liberty issue a memo the "Miami Colorway" would be particular shades and everyone had to use them for tribute lids 

[Frankbullitt]

[thegamer23]

He should stick to it, looks very distinctive & clean 

Edited by thegamer23, 09 May 2023 - 19:03.

[pacificquay]

Yes, I thought that during the race, Magnussen should keep this one, bold and simple.

 

Much better than his usual mess.

[HighwayStar]

I agree in liking Magnussen's Miami helmet - it reminds me a little of Vettel's design in that it's a predominantly white helmet with stripes of different colours across the top. It's certainly no bad thing to be influenced by (in my opinion) the most distinctive and iconic F1 helmet of the last decade, but the K on the sides and the central blue stripe make the design his own.

[Burai]

Looks like a Marco Andretti tribute.

[JRodrigues]

Pato O'Ward - Indy 500 2023

 

[pacificquay]

A great example of just because you can, doesn't mean you should.

[Frankbullitt]

It looks like a glitch on my screen...nope, that is how it is.

[Floobert]

Hi guys, sorry for the off-topic, but is anyone else not getting the images in the posts?

 

I can see them on my phone, but get nothing on my browsers (tried Chrome and Firefox to no avail).

 

 

[Beri]

JRodrigues, on 18 May 2023 - 15:04, said:

Pato O'Ward - Indy 500 2023

 

 

Dont like the swooshes and such. I do like the Mexican theme with the little grey mozaic theme. Its not pretty but its a nice touch.

[JRodrigues]

Floobert, on 19 May 2023 - 00:28, said:

Hi guys, sorry for the off-topic, but is anyone else not getting the images in the posts?

 

I can see them on my phone, but get nothing on my browsers (tried Chrome and Firefox to no avail).

 

Having the same issue.

[potmotr]

Floobert, on 19 May 2023 - 00:28, said:

Hi guys, sorry for the off-topic, but is anyone else not getting the images in the posts?

 

I can see them on my phone, but get nothing on my browsers (tried Chrome and Firefox to no avail).

 

Same problem for me. 

 

Using Chrome. 

[Beri]

No problem here. Using Chrome on my phone and tablet and Edge on my other devices.

[ConsiderAndGo]

The Leclerc brothers with a tribute to their father this weekend.

Brilliant designs.

https://twitter.com/...5756123136?s=46

Edited by ConsiderAndGo, 25 May 2023 - 10:21.

[Ross Stonefeld]

Gah more matte.

 

Did their dad race and that's his design or something else?

[Frankbullitt]

Nice designs, just needs to be shinny